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Local Services

Dental practice dominates local map pack in 90 days

Google Business Profile optimisation, citation cleanup, and a structured review strategy took a 3-location dental group to the top of the local map pack.

#1
Map Pack Ranking
+193%
Phone Calls
+156%
Direction Requests
90d
Timeline

The challenge

The client had three locations with inconsistent business listings across directories, duplicate Google Business Profiles competing against each other, and a review velocity that had stalled at fewer than 2 new reviews per month across all locations.

The strategy

  • Audited and consolidated duplicate GBP listings across all 3 locations
  • Standardised NAP (name, address, phone) data across 40+ directories
  • Built a simple in-practice review request system for front-desk staff
  • Created dedicated location landing pages optimised for each service area
  • Optimised GBP categories, services, and photos for each location

The result

All three locations now rank in the top 3 of the local map pack for their primary service categories, with two reaching #1. Phone call volume from Google Business Profile increased 193%, and direction requests rose 156% within 90 days.

Project details
Industry Local Services
Services Local SEO, GBP Management
Timeline 90 days
Engagement Ongoing retainer

We went from invisible on Google Maps to the first result patients see. The review system VisionVant set up for our front desk took five minutes to learn and changed everything.

Tom B.
Practice Owner

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